
Alice ter Haar, Founder & Chief Unicorn, Badass Unicorn
“Grow like a Badass Unicorn”
Each of us has the potential to grow as fast and big as $1billion Unicorn start-ups. All we need is personal development so that we can ignite our best possible selves…
- In this 30-min interactive and practical keynote, you’ll learn how to apply the growth strategies of the world’s most inspiring businesses to turbo-charge your personal growth.
- This session is a whistle-stop self-awareness and self-empowerment tour where you’ll reconnect with the most important ingredient for personal and professional success – yourself.
- The output? The self-awareness and motivation to take your potential by the (unicorn) horn by being your most badass self.
- This session is run by Alice ter Haar, who after spending four years at one of Europe’s fastest growing scale-ups, Deliveroo, now shares this first-hand experience of building a Unicorn company to inspire others.

Janis Thomas, Ecommerce & Marketing Director, Look Fabulous Forever
Are your assumptions about your customer limiting your success?
Many brands talk about diversity, but still focus on millennials and Gen Z. 65+s are the fastest growing group in ecommerce and many have more income than their younger counterparts…
- You are not your customer: overcoming your biases
- How to understand your customer and leverage that insight
- Accessibility: how do you open your experience to all customers?